by Matt from Hook SEO | May 7, 2019 | Review Help, Content Marketing, Google, HookSEO Blog, How To, Marketing, Public Relations, Social Media, Tips and Tricks, Yelp!
TLDR; Learn how you can handle negative reviews and remove fake reviews from Yelp! and other online review sites. Few things can be more painful than seeing someone publicly smearing your (hopefully) good name. Negative word-of-mouth has been going on for...
by Matt from Hook SEO | Apr 29, 2019 | Marketing, Content Marketing, Facebook, Instagram, Social Media
Every long weekend in May, when I lived in western Canada, I would join my friends on their annual camping trip. Some of them had giant custom-built 4x4s that were designed to take on almost any terrain. And in the wilder parts of western Alberta, there is some pretty...
by Matt from Hook SEO | Jun 2, 2018 | Crush SEO Book, Facebook, HookSEO Blog, How To, Marketing, Social Media
How often someone interacts with the posts from your Facebook Business Page determines how many of your future posts they will see. There is a secret score assigned to each of your posts on Facebook. this score is called “Edgerank” and I will talk about...
by Matt from Hook SEO | Apr 18, 2018 | Marketing, Facebook, HookSEO Blog, Media, Public Relations, Social Media
There is one question you need to ask yourself when you want to know how the general public treats their data privacy. “Where does my poop go?” Yup. That’s the metaphor we’re using today. Most people have no idea where their poop goes after...
by Matt from Hook SEO | Feb 7, 2018 | Content Marketing, HookSEO Blog, How To, Marketing, Public Relations, Tips and Tricks
“They didn’t brag about how far they could take me. They asked where I wanted to go.” -Vanderbilt’s MBA program When a customer visits your website or interacts with your brand in any way, we call that messaging. Your messaging is the actual words you use to talk to...
by Matt from Hook SEO | Jan 13, 2018 | Facebook, Content Marketing, How To, Marketing, Media, Public Relations, Social Media, Tips and Tricks
People are already “running” around the Internet screaming that Facebook is murdering their brands. But is the sky really falling? The truth is “sort of.” Before you lose your head to the Horror that is imaging your website traffic will dry up,...
